With the very first virtual showroom in 2019, we’ve established Hyundai as the leader in innovation, allowing customers to explore, configure, locate, and (soon) purchase their vehicle on Amazon. The virtual showroom has been leveraged by 9 different brands and is the top grossing ad product by Brand Innovation Labs of all time. The partnership has resulted in Hyundai becoming the first car brand to sell vehicles on the platform.

TechCrunch, CNET, CNN

Commercial

Now, shopping for a car is as easy as shopping on Amazon.



Thursday night football ingress

Here’s an example of how we leveraged a TNF campaign to drive traffic to the Hyundai Showroom on Amazon.